Verbal Brand Identity

From tip of the tongue, to top of mind.

Words are powerful.

A verbal brand identity are the key words you use over and over to establish your brand. Get confidence in selecting the right Name, Tagline, and Messaging so your brand language resonates with your target audience.

Why do I need a Verbal Brand Identity?

The right words, at the right time.

With just a word, a great name can establish an emotion and inspire an audience! If you’re feeling stuck or uninspired when choosing the name for your business (and all those key words you use to describe it), we can help.

So, how does Verbal Brand Identity work?

Our process includes a series of three meetings to take you through exercises that generate compelling, viable names. The end result is a company name & verbal brand identity that makes you proud.

Our process includes:

Great Ideas

We establish naming “buckets” to creatively generate ideas within the right constraints.

Strong Criteria

We make sure to answer the questions: Is it catchy? Intriguing? Easy to say and spell? Does it convey the right brand emotions?

Viability

We research Secretary of State, U.S. Patent & Trademarks, domain options, Google search results, social handles, and more.

Finalized Name

You get a well-thought-out company name that you can be happy and confident in, plus surrounding concepts for taglines, social handles, URLs, and potential marketing phrases.

See Verbal Identity Work

Testimonials from Verbal Brand Identity Clients

Frequently Asked Questions

Fill out our intake questionnaire on our contact page. We’ll follow up with you within 1-3 business days to learn more about you and your brand, and to discuss scheduling a discovery chat via Zoom.

We can typically start new projects 4-6 weeks from the time we receive your commitment.

Projects can take 1-3 months to complete. If you did all of our core services in succession, it would be a 5-6 month investment.

Every project we do is tailor-made to your specific needs. There is no “one size fits all” approach. Our clients see the most success when they commit to all or most of our core services. Our clients typically invest anywhere from $5,000 – $20,000 during their engagement with us.

Yes! All of our core services are a la carte. You can invest in just the services that make the most sense for your brand. We strongly believe in investing in Strategy first, especially for brands that have not launched yet. We can discuss which services make the most sense for you during a discovery chat.

New clients can invest in any or all of the following core services:

Clients who have completed any core service also have the option to continue our partnership with any of our ongoing support services:

We always love connecting with talented people. While we are not currently hiring, we would love to connect with you on Instagram and LinkedIn.