Website Design & Development

All the words. All the visuals. All in one place. A website is where your brand comes to life.

What is Website Design & Development?

A website is your digital storefront.

Okay, you probably know what a website is. We like to describe it as “home base.” A living document where all your information is updated regularly and displayed in a way that is easy to understand. Your website brings all your verbal and visual brand elements together.

Investing in Website Design & Development with Goodness means we craft all the visual elements, write all the words, and build a functional, beautiful online presence for your brand.

Why do I need Design & Development?

A website that looks like YOU, not like everyone else.

We build custom websites so you get an end result as unique as your brand. Templates can be limiting, so we create something that gives you more control over design, content, and functionality. The end result? Your ideal customers are able to easily find you online and take action.

A custom website is for you, if you want:

Someone (like Goodness 😉) critically thinking about your needs

Shapes, colors, and images all matching your brand aesthetic

Words that feel authentic, not robotic

Flexible functionality for your businesses’ needs

Smart SEO, so your customers can find you

What platforms do you build Websites on?

We build websites on multiple platforms. Each platform has different benefits — we’ll help you make the smart choice for your company’s website based on current and future needs.

How do you build a custom website for me?

All together now!

We collaborate intimately with you to build a smart, customer-focused website that engages, delights, and communicates clearly on all devices — from desktop screens to mobile phones and tablets.

Here is the process:

1: Alignment

Learn our web philosophies, get aligned on your website’s overall direction

2: Architecture

Review an overview and outline of each web page, review header and footer navigation

3: Designs

Review two unique initial Website Design concepts for you to choose between

4: Developed Website

Review your fully developed website, discuss launch plan and timeline

5: LAUNCH!

The most exciting part is sending the fully finished product out to the world

6: Training Session

A hands-on training session on how to manage and edit your website

We provide hosting and SSL for your website, as well as ongoing support packages for clients who are interested.

Let's Work Together

See Website Work

Reducing stigma, growing a professional brand

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Triangle Hemp

Building a modern brand identity for a tech-forward VoIP solution

CollateralLogoWebsite

Ringfree

Design and marketing for an urban farm

CollateralLogoRetainerWebsite

Raleigh City Farm

A bold new everything for a passionate consultant.

CollateralLogoNamingRetainerStrategyWebsite

Helps

View All Work

Testimonials from Website Clients

I can honestly say that they are the most kind, generous, and talented professionals I have had the pleasure of working with. They are fully committed to the best work they can put forth because they truly love what they do. They want to see the businesses and nonprofits they work with succeed in effectively and efficiently communicating all aspects of their brand.

Rebekah Beck

General Manager, Raleigh City Farm

Goodness has outstanding know-how skills and delivery seamlessly integrated with high-quality personal engagement. They work directly with you and offer products, services, and solutions that match your needs. They are always available and respond to any urgent matter in a timely and effective way the first time around! They are great designers who produce beautiful, compelling, and working content. They also provide advice on a variety of fronts. My organization and I are very happy with Goodness and will highly recommend it to anyone.

Julio Bermudez

President, Architecture, Culture and Spirituality Forum

Starting a new advisory company with a business partner, we could not be happier with our decision to have Goodness develop our website. Tara and Dustin exceeded our lofty expectations. They were diligent and professional, creating a world-class design to meet our vision. The execution was also efficient and fun – leading to a flawless launch. Virtually all of our contacts and friends lauded the quality of the site. Our experience could not have been better and we strongly recommend Goodness for all your needs. If you want to learn more about our experience, please contact me. Hire Goodness without hesitation.

Charlie Taben

Partner, Wall & Main

Frequently Asked Questions

How do I start a project with Goodness?

Fill out our intake questionnaire on our contact page. We’ll follow up with you within 1-3 business days to learn more about you and your brand, and to discuss scheduling a discovery chat via Zoom.

How far out are you booked? When can I get started?

We can typically start new projects 4-6 weeks from the time we receive your commitment.

How long do projects take to complete?

Projects can take 1-3 months to complete. If you did all of our core services in succession, it would be a 5-6 month investment.

How much does it cost?

Every project we do is tailor-made to your specific needs. There is no “one size fits all” approach. Our clients see the most success when they commit to all or most of our core services. Our clients typically invest anywhere from $5,000 – $20,000 during their engagement with us.

Can I do Strategy only? Or a Logo but not Naming?

Yes! All of our core services are a la carte. You can invest in just the services that make the most sense for your brand. We strongly believe in investing in Strategy first, especially for brands that have not launched yet. We can discuss which services make the most sense for you during a discovery chat.

Some of your services are referenced as “Core Services.” What does that mean?

New clients can invest in any or all of the following core services:

Clients who have completed any core service also have the option to continue our partnership with any of our ongoing support services:

Do you have any open career or internship opportunities?

We always love connecting with talented people. While we are not currently hiring, we would love to connect with you on Instagram and LinkedIn.

I absolutely love my logo and colors with my branding! Tara and Dustin really understood what I was going for with my mission and goals. I’m so proud of it and feel like their services have set my company up for success. Definitely worth the investment!

Lisa Vance

Owner, Grow Together

From our first email to the launch of our new website and brand identity, Goodness was very, very good to us. Dustin and Tara have this crazy intuition for people and brands, and they know how to articulate and pull out the best in each of us. We wholeheartedly believe our brand and website genuinely reflect who we are and what we aim to accomplish with our customers. Thank you, Goodness!

Stephanie Brooks

Operations Director, FiveStar Awards & Engraving

Charlie Taben

Partner, Wall & Main

We had a LOT of content and weren’t sure how to display it all on the page. Dustin took our dreams and Pinterest board and turned it into a well-organized thing of beauty.

The Marketing Team

Marketing, Edwards Mill Bar & Grill

Julio Bermudez

President, Architecture, Culture and Spirituality Forum

We could not have met and surpassed our goal without the help of Goodness. We wanted to participate in Giving Tuesday on Facebook, but were overwhelmed by all the details and knowledge required to plan and execute well. Tara came in and made the process so smooth, relayed our message perfectly, and handled the crazy speed of the campaign when it went live. Because of Goodness, so many lives in Haiti have been impacted for the better.

Elizabeth Brown

Admin, Hope for Haiti Foundation

Rebekah Beck

General Manager, Raleigh City Farm

Tara and Dustin are really nice people. They are also very good at what they do! They took the time to understand my business and that brought clarity for me also. The process they use was really clear and made me feel supported. The final website was excellent and just what I wanted and needed. I highly recommend them.

Andy Patron

President and Principal Consultant, Helps

We hired Goodness to revamp our cocktail bar and what a splendid job they did! Our package included naming, brand id, logo, and a menu design. On top of that, we got plenty of content ideas and strategies to direct our marketing plan. With Tara’s background in restaurant concepting and launching and Dustin’s keen eye for current design trends, they were a perfect match for our mission. Through breezy exercises, their thoughtful approach to brand identity made the soul searching process easy and digestible, and now we can embrace our bar with pointed clarity. Thanks to the Goodness team!

Sarah Chung

Owner, Hearsay

I have worked with Goodness for multiple years now and they are invaluable to our business. They have helped our business seem like a much bigger company than it actually is. They designed our website and social media and have continued to think about how it could be improved and updated as our business grows and evolves. They always deliver on what they promise and it always exceeds our expectations. It is hard to find people that take such pride in what they do and we couldn’t be happier.

Matt Spitzer

Founder, Triangle Hemp

They intently listen to what we’re looking for and ask questions to make sure they understand the vision we have. They always come back with something original and creative. Their work is the quality of a large marketing and design firm, but it comes with the personal attention that only a small business can provide.

Margaret Hartzell

Director of Development, North Carolina League of Conservation Voters

The brand looks amazing! I am so excited about how the logo will look on my new website.

Alix Guthrie

Owner, Mint Modern Home